Tru°Nørth Commercial · UK / Worldwide

Build a world
worth noticing.

Photography and film for brands investing in how they are seen. Campaign, product, people and story are shaped as one connected production, from first treatment to final delivery.

Selected work · 2025–26
Japan · Geneva · Dubai · UK
Selected work with
TIRTIRPRIDE & PINIONNICO LEONARDGERALD CHARLESBFB GOLF
Commercial portfolio / 01

Production with
a point of view.

Tru°Nørth partners with ambitious brands that need more than coverage. Creative direction, pre-production, talent, location, photography, multi-camera film and delivery are built around one clear commercial idea.

See the work
4International markets
UK · Japan · UAE · Switzerland
5Camera production
coordinated on location
£500k+Watch sales supported
by commercial imagery
02 / Japan editorial · Chiba coast

Movement
before posing.

A beach editorial with Luh built around salt water, natural movement and the energy of the coastline. The result feels lived-in and aspirational, with the freedom and texture a lifestyle brand needs to create a complete visual world.

ConceptLocationDirectionPhotography
Luh standing in sunlit waves on the Japanese coast
Luh · Japan coast · Editorial direction
Luh photographed in the waves in Japan
Environment · Movement · Story
Close editorial portrait of Luh in the sea
Portrait detail · Natural light
03 / TIRTIR · Japan

Beauty with a life
beyond the studio.

Beauty, product and lifestyle frames created around TIRTIR products in Japan. Clean product recognition sits alongside expressive portraiture, styling and movement so the campaign can travel naturally across website, social and editorial placements.

Creative directionBeautyProductSocial
TIRTIR beauty portrait photographed in Japan
TIRTIR · Beauty portrait
TIRTIR lip product beauty close-up
Product detail · Social campaign
TIRTIR lifestyle product imagery in Japan
Lifestyle · Product integration
TIRTIR lip product editorial detail
Beauty macro · Campaign crop
04 / Geneva Watch Days · Gerald Charles

Access, personality
and product.

On-location production with Nico Leonard across Geneva Watch Days, capturing the people, launches and independent watchmaking defining the event. Fast editorial access was shaped into premium stills and long-form film without losing the natural chemistry on camera.

PhotographyFilmTalentEvent production
Nico Leonard with the CEO of Gerald Charles at Geneva Watch Days
Nico Leonard × Federico · Gerald Charles
Nico Leonard in conversation at Geneva Watch Days
Nico Leonard · Watch Days 01
Federico, CEO of Gerald Charles watches
Federico · CEO, Gerald Charles
Featured film · Geneva

Inside independent
watchmaking.

Nico Leonard meets Gerald Charles during Geneva Watch Days. The embedded film begins at the Gerald Charles chapter.

Open on YouTube
Geneva Watch Days · Nico Leonard × Gerald Charles · Long-form YouTube
£500k+
in watch sales supported by commercial imagery across website and social
05 / StollenWurm · Editorial product demo

Luxury made
tangible.

High-value products need more than documentation. These StollenWurm editorial studies use light, material and close detail to create desire while keeping the object precise. The same commercial approach has supported more than £500k in watch sales across digital product journeys.

StollenWurm editorial watch photography by TruNorth Studios
StollenWurm · Material and detail
StollenWurm skeleton watch editorial image
StollenWurm · Editorial product study
06 / BFB Golf · Dubai

A complete production.
Built on location.

A multi-day, five-camera golf production with talent, equipment, sound, licensing and logistics coordinated across Dubai. The film is currently in post-production, with the finished work to be added here on release.

BFB Golf × Dubai
Commercial film production
In post
production.
Film release forthcoming · 2026
5Cameras coordinated
across production
4On-screen golfers
and talent schedules
4Full shoot days
on location in Dubai
360°Equipment · sound
licensing · logistics
Production capabilities / 07

One partner.
The whole picture.

Built for commercial budgets where the details matter. Every production is shaped around what the brand needs to launch, sell and stay visible, not around a fixed menu of deliverables.

01

Creative direction

Concepts, treatments and a visual language anchored in the brand, audience and commercial objective.

02

Pre-production

Locations, talent, styling, equipment, schedules, media licensing and logistics brought into one clear plan.

03

Photography

Campaign, luxury product, beauty, fashion and editorial imagery with premium retouching and multi-format crops.

04

Film production

Long-form, campaign B-roll and vertical content captured with the crew and camera footprint the story requires.

05

Post-production

Colour, sound, edit and finishing for campaign, website, social, YouTube and paid media destinations.

06

International production

A lean, adaptable production approach proven across Japan, Dubai, Geneva and the UK.

For brands moving forward

Bring the ambition.
We’ll build the world.

Tell me what you are launching, where the work needs to live and what success should look like. I’ll shape the right production around it.

Discuss a commercial project